New Wine Menu Reimagined in Partnership with Master of Wine and Master Sommelier Onboard Princess Cruises
SANTA CLARITA, Calif. (Dec. 21, 2018) – Princess Cruises is setting a new standard for the best wine list in the cruise industry with a newly reimagined wine menu, offering nearly 50 percent more selections for a total of 142 wines, the most extensive in the cruise line's history, carefully selected in partnership with Master of Wine and Master Sommelier Doug Frost.
Frost is one of four individuals in the world to hold simultaneously the Master of Wine (MW) and Master Sommelier (MS) titles, achieving his MS in 1991 and MW in 1993. He was the second person in history to complete both exams and 25 years later his is still one of only four people in the world to have achieved both of these remarkable distinctions.
The Princess Cruises beverage team, along with Frost, established a new wine philosophy that centers on exploration, discovery and enrichment. With quality and global diversity in mind, the new wine menu, available in the main dining rooms fleet wide, is also approachable, with 30 percent of the list priced at $39 and under and 66 percent at $49 or less. Descriptions on the list also make it easy for occasional wine drinkers to select. For example, white wines are designated as "refreshing," "light and mild," "fruity and vibrant" and "rich and textured."
"Princess guests have a passion for culinary travel so our goal in creating this new wine menu was to find fascinating wines from some of the memorable destinations Princess visits," said Frost. "This way guests can return from shore and still experience local tastes with exciting wines at all price points. Plus, what better way to celebrate any occasion than with a special bottle of wine that can be shared with friends and loved ones on a cruise."
The new wine list has expanded regional representations from around the world by a staggering 56 percent and adding 42 percent more grape varietals than existed previously. Emerging gems, such as Ao Yun Cabernet Sauvignon from China, along with elites such as Lafite, Petrus, Grange, Masseto and others round out the offerings.
Selections like Cloudy Bay Sauvignon Blanc from New Zealand and an opportunity to explore varietals that are noteworthy – like Penfolds Bin 407 Cabernet Sauvignon from South Australia and often the exceptional – a Shafer Hillside Select Cabernet Sauvignon from Napa, offer guests an unrivaled value. The complete wine list can be found here.
Guests who purchase the Premier Beverage Package benefit from a 25 percent discount off bottles of wine in the main dining room. More information can be found here.
In addition to the new wine menu, Princess Cruises is rolling out six new beverage menus at The Sanctuary, Pool Deck, Wheelhouse Bar, Crooners, Explorer's Lounge and a general menu offering 13 drinks created by Master Mixologist Floyd. And, guests can enjoy 20 new high-end and exotic spirits, some of which reflect the cruise line's exotic destinations, and 17 new international and craft beers, as well as 39 new wines by the glass, also inspired by the cruise line's itineraries.
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About Princess Cruises
One of the best-known names in cruising, Princess Cruises is a global premium cruise line and tour company operating a fleet of 17 modern cruise ships, carrying two million guests each year to 380 destinations around the globe, including the Caribbean, Alaska, Panama Canal, Mexican Riviera, Europe, South America, Australia/New Zealand, the South Pacific, Hawaii, Asia, Canada/New England and World Cruises. A team of professional destination experts has created more than 150 award-winning itineraries, ranging in length from three to 111 days and Princess Cruises has been continuously recognized as "Best Cruise Line for Itineraries."
Princess Cruises continues its multi-year, "Come Back New Promise" – a $450 million-dollar product innovation and cruise ship renovation campaign that will continue to enhance the line's onboard guest experience. These enhancements result in more moments of awe, lifetime memories and meaningful stories for guests to share from their cruise vacation. The product innovations include partnerships with award-winning Chef Curtis Stone; engaging entertainment inspired shows with Broadway-legend Stephen Schwartz; immersive activities for the whole family from Discovery and Animal Planet that include exclusive shore excursions to onboard activities; the ultimate sleep at sea with the award-winning Princess Luxury Bed and much more.
Three new Royal-class ships are currently on order with the next new ship, Sky Princess, under construction scheduled for delivery in October 2019 and Enchanted Princess in 2020. Princess recently announced that two new (LNG) ships which will be the largest ships in the Princess fleet, accommodating approximately 4,300 guests with expected delivery in 2023 and 2025. Princess now has five ships arriving over the next six years between 2019 & 2025. The company is part of Carnival Corporation & plc (NYSE/LSE: CCL; NYSE:CUK).
Additional media information is available at princess.com/news.
For more information contact:
Negin Kamali, 661-753-1539, firstname.lastname@example.org