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AIDA wins prestigious Pegasus Award

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German consumers have voted thecruise line AIDA Cruises Most Trusted Brand 2015. This is the result of arepresentative survey conducted by Reader's Digest, in which respondents votedAIDA in first place without any prompting in the Cruises category. This is thefifth time in a row that AIDA has won the Pegasus Award.

"The award is both aconfirmation and a source of motivation. It represents the high standards weset ourselves when it comes to meeting and even exceeding the expectationswhich our guests have of us and their vacation," states Felix Eichhorn,President of AIDA Cruises.

For 15 years now, Reader's DigestMagazine has been bestowing its coveted award to honor those brands mosttrusted by consumers. The award is based on the annual "TrustedBrands" brand study, in which Reader's Digest surveys 15,000 consumers inseven European countries to find out which brands they most trust.

AIDA Cruises is one of Germany’sfastest growing and most financially successful tourism businesses andcurrently employs around 7,000 people from 40 countries. Of these employees,6,000 work on board and 1,000 work at the company headquarters in Rostock andHamburg. AIDA operates and markets one of the most modern fleets in the worldwith its 10 cruise ships. The ships are operated in compliance with the highestinternational quality, environmental and safety standards. By 2020, the AIDAfleet will expand to 14 ships.

Rostock, September 17, 2015

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