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Young Cruisers On Carnival Cruise Line This Summer Read An Astonishing 213 Million Dr. Seuss Words As Part Of Dr. Seuss’s Word Challenge Aboard All 26 Ships
Partof Dr. Seuss Enterprises and Random House Children's Books first-ever Dr.Seuss's Word Challenge, Carnival's Fleetwide Program Highlighted byRead-A-Louds by Sports Stars in New Orleans, LA and Long Beach, CA
MIAMI (August 1, 2018) – As part of Dr. SeussEnterprises and Random House Children's Books Dr. Seuss's Word Challenge topromote literacy, kids sailing aboard Carnival Cruise Line this summer read anastonishing 213 million Dr. Seuss words through fun, educational activitiesacross the line's 26-ship fleet, helping to surpass the goal of 100 million Dr.Seuss words read during the campaign.
Events were highlighted by book readings tolocal children by New Orleans Saints tight end Ben Watson aboard CarnivalTriumph in New Orleans and Los Angeles Dodgers outfielder Kike Hernandez inLong Beach. Donning Dr. Seuss' signature striped hat, Watson and Hernandez gavespirited readings of the new Dr. Seuss classic "What Pet Should I Get?" whileextolling the benefits of reading to hundreds of kids from local summer campsand social service organizations.
Young cruisers sailing on Carnival ships in Juneand July were also encouraged to read as many Dr. Seuss words as possibleduring summertime book reading sessions on board and then log their words andmonitor their progress using a word tracker on Seussville.com. Children at St.Jude Children's Research Hospital in Memphis, Tennessee – one of Carnival'sfavorite charitable partners – also participated and were treated to a specialreading of "Oh, The Places You'll Go!" by hospital survivors.
All those who registered and entered their Dr.Seuss word count at Seussville.com before July 31 were also eligible to win afree Carnival cruise.
Dr. Seuss's Word Challenge is part of Seuss atSea, Carnival's exclusive partnership with Dr. Seuss Enterprises that showcasesthe wonderful words and world of the famous children's author throughfamily-oriented entertainment, youth activities and dining experiences. Dr.Seuss Enterprises and Random House Children's Books launched the first-ever Dr.Seuss's Word Challenge on May 29. Readers responded so quickly to thecampaign and original goal of reading 20 million Dr. Seuss words that the goalwas increased and expanded it to an incredible 100 million word goal.
"Carnival Cruise Line is the leader in familycruising carrying more than 800,000 kids a year and we're very proud to be theOfficial Seagoing Partner of Dr. Seuss's Word Challenge which serves toreinforce the importance of reading – even on vacation – in a fun and creativeway," said Caroline Lombardi, director of youth programming for Carnival CruiseLine.
Added Susan Brandt, president of Dr. SeussEnterprises, "Our Dr. Seuss's Word Challenge was one of our most successfulliteracy promotion programs ever and hats off to the kids of Carnival CruiseLine for doing their part and helping us surpass our goal by reading an amazing213 million words at sea."
Launchedin 2014, Seuss at Sea has become one of the most popular children's program inthe travel industry and includes such fun activities as The Green Eggs and HamBreakfast with The Cat in the Hat and Friends and the Seuss-a-Palooza Paradeand Story Time, as well as character interactions, Dr. Seuss toys and games,and popular movies shown on board.
Dr.Seuss Bookville, a vibrant and colorful family readingvenue, is also featured on select ships, including the newCarnivalHorizon which debuted this year and also offers the first-ever Dr. Seuss waterpark at sea.
To learn more about Carnival Cruise Line or tomake a reservation, visit Carnival.com, call 1-800-CARNIVAL, orcontact any travel agent. Follow us on: Facebook, Instagram, LinkedIn, Twitter and YouTube
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AboutCarnival Cruise Line
Carnival Cruise Line, part ofCarnival Corporation & plc (NYSE/LSE: CCL; NYSE: CUK), is "The World'sMost Popular Cruise Line®" with 26 ships operating three- to 24-dayvoyages to The Bahamas, Caribbean, Mexican Riviera, Alaska, Hawaii, Canada, NewEngland, Bermuda, Cuba, Australia, New Zealand, the Pacific Islands andSoutheast Asia. The line currently has three new ships scheduled fordelivery – the 133,500-ton Carnival Panorama set to debut in 2019 and twoas-yet-unnamed 180,000-ton ships in 2020 and 2022.
About Dr. Seuss
Theodor "Seuss" Geisel isquite simply the most beloved children's book author of all time. Winner of thePulitzer Prize in 1984, three Academy Awards, two Emmy Awards, three GrammyAwards, and three Caldecott Honors, Geisel wrote and illustrated 45 books forchildren. Hundreds of millions of copies have found their way into homes andhearts around the world. While Theodor Geisel died on September 24, 1991, Dr.Seuss lives on, inspiring generations of children of all ages to explore thejoys of reading. For more information about Dr. Seuss and his works, visitSeussville.com.
Dr. Seuss Enterprises, L.P.
The primary focus of Dr.Seuss Enterprises, L.P. is to protect the integrity of the Dr. Seuss bookswhile expanding beyond books into ancillary areas. This effort is a strategicpart of the overall mission to nurture and safeguard the relationship peoplehave with Dr. Seuss characters. Theodor Seuss Geisel (Dr. Seuss) said he neverwanted to license his characters to anyone who would "round out the edges." Thatis one of the guiding philosophies of Dr. Seuss Enterprises.
Random House Children's Booksis theworld's largest English-language children's trade book publisher. Creatingbooks for toddlers through young adult readers, in all formats from board booksto activity books to picture books, novels, and nonfiction, the imprints ofRandom House Children's Books bring together award-winning authors andillustrators, world-famous franchise characters, and multimillion-copy series.Random House is the longtime home of the beloved and bestselling Dr. Seussbooks, which continue to make learning to read fun for millions of childreneverywhere. The company's websites, rhcbooks.com andGetUnderlined.com, offer an array ofactivities, games, and educational resources for children, teens, parents, andeducators. Random House Children's Books is a division of Penguin Random HouseLLC.
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