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Seabourn Expands Partnership with Swarovski Optik
High-quality optical instruments now the "official binoculars" on all Seabourn
Odyssey-class vessels, and one more - Seabourn Encore - to come
SEATTLE, May 12, 2016 -Seabourn, the world's finest ultra-luxurycruise line, is expanding its partnership withSwarovski Optik to offer high-qualityoptical instruments aboard every vessel in its fleet. The partnership - whichwill provide Swarovski Optiks for guests and expedition staff to use on Seabourn Quest, Seabourn Sojourn and Seabourn Odyssey, as wellas the line's newest vessel, SeabournEncore, when it launches in December - is broadening as Seabourncontinues to roll out its popular Venturesby Seabourn program of kayak and Zodiac shore excursions allover the world.
Launched in December 2014, the partnership originally positioned SwarovskiOptik as the official optical equipment for Seabourn's Antarctica and Patagoniacruises. The Austria-based company, part of the Swarovski group, provided 25pieces of Swarovski optics, including 22 pairs of binoculars and three spottingscopes, for the Ventures program on Seabourn Quest.
Under the partnership, the ship's expedition team and bridge staff utilized thehigh-precision, long-range binoculars for spotting diverse wildlife and viewingthe remarkable landscapes from on board the ship and ashore. In addition, theSwarovski binoculars were available for sale on board.
With the growth of Ventures by Seabourn and the Seabourn-Swarovski partnershipexpanding simultaneously, there will soon be more opportunities for guests andstaff to experience the optics. Swarovski Optik will be working with Seabournin their upcoming seasons to Antarctica, Patagonia, Chile, Argentina, SouthGeorgia, the Amazon, Australia, New Zealand, Indonesia, Denmark, Norway,Iceland, Greenland, Canada, British Isles, and the Caribbean.
"Viewing magnificent scenery and wildlife is a highlight of every Seabourncruise, and Swarovski's exceptionally fine binoculars and scopes ensure thatour guests will not miss a thing," said John Delaney, Seabourn's seniorvice president, marketing and sales. "Like all other aspects of ouraward-winning cruises, we want to offer the best possible experience for gueststo experience the majestic and unspoiled natural wonders of the world."
"We are very excited about the expansion of our partnership withSeabourn," said Dean Capuano, Swarovski Optik's director ofcommunications. "This is a perfect fit as the Seabourn passengers will beusing our products in the conditions that they were designed for. Seabourntravels to some of the most breathtaking locations on earth, and we are eagerto continue helping expedition staff and Seabourn travelers get closer to nature."
For more information or reservations about Seabourn, contact a professionaltravel advisor, call Seabourn at 1-800-929-9391 or www.seabourn.com.
For more Information:
Brian Badura
(206) 626-9158 or bbadura@seabourn.com
or
Ashley Fenton
Hawkins International Public Relations
(212) 255-6541 or Ashley@hawkpr.com
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