Seattle, Wash., June 27, 2016 — At a recentfundraising luncheon for Seattle's American Cancer Societychapter aboard msAmsterdam, Holland America Line President Orlando Ashford spoke about hiscompany's commitment to raising money that will save lives and help end cancer.The cruise line hosted the fundraiser Sunday,June 12, at the Port of Seattle as a launch event for Hope Gala, an ASC black-tiecelebration, live auction and exclusive dining experience to be held inSeptember featuring Seattle chefs and local vintners.

Ashford shared with attendees that all guests aboardevery Holland America Line cruise can participate in a walk around the deck,helping to support cancer research while taking in the view and enjoying theocean breeze. Through the line's longstanding "On Deck for a Cause" fundraisinginitiative guests can join in the shipboard program benefitting six internationalcancer organizations, including AmericanCancer Society.

"Canceris a disease that affects practically everyone in some way, which makes ourpartnership with an organization like the American Cancer Society all the moresignificant," said Ashford. "Through our support with On Deck for a Cause andby hosting these luncheons, we're able to make a greater impact that willhopefully help eradicate the disease one day soon."

Followingthe onboard luncheon, attendees were invited to a presentation in the ship'smain show lounge and were able to tour the ship.

On Deck for a Cause invites guests to participate in anoncompetitive 5k fundraising walk on all 500 sailings across the fleet ofHolland America Line's 14 ships, with proceeds distributed among the AmericanCancer Society, Canadian Cancer Society, Cancer Council Australia, CancerResearch UK, Deutsche Krebshilfe (German Cancer Aid) and KWF Kankerbestrijding(Dutch Cancer Society).

AmericanCancer Society (ACS) is a nationwide, community-based voluntary healthorganization dedicated to eliminating cancer as a major health problem. InWashington state, ACS has offices in Seattle, Tacoma and Everett. Last year,the ACS of Washington funded 24 of the best and brightest Washingtonresearchers (including the University of Washington and Fred Hutchinson CancerResearch Center) conducting groundbreaking cancer research. More than 12,800Washington residents received assistance in 2015 and 3,793 received breast andcolon cancer screenings through ACS's CHANGE Grant program. For moreinformation, visit cancer.org.

"Thankyou to Holland America Line for hosting the luncheon in such a beautifulsetting, and more importantly for being a wonderful partner in finding a curefor cancer," said Sergey Smirnov, ACS senior manager, distinguished events."With the support of organizations like Holland America Line, we're able toprovide comfort to those affected by cancer and heighten awareness about thedisease as we work to find a cure."

Inaddition, Holland American Line also sponsors the ACS Washington InvitationalGolf Tournament on July 18 at Broadmoor Golf Club, and the Seattle Hope Galathat will be held Sept. 24 at Bell Harbor.

Each year, Holland America Line hosts more than 25shipboard charity luncheons for nearly 5,000 guests in its homeport cities. Inaddition, Holland America Line and its corporate foundation's charitable-givingprograms provide cash sponsorships, in-kind donations, free- and reduced-farecruise donations for nonprofit fundraising events, donations of usableshipboard items around the world, employee volunteerism and other philanthropicactivities.

Formore information about Holland America Line, consult a professional travelseller, call 1-877-SAIL-HAL (1-877-724-5425) or visit hollandamerica.com.

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About Holland America Line [a division ofCarnival Corporation and plc (NYSE: CCLand CUK)]

Holland America Line's fleetof 14 ships offers more than 500 cruises to more than 400 ports in 98countries, territories or dependencies around the world. From shorter getawaysto 115-day itineraries, the company's cruises visit all seven continents with highlightsincluding Antarctica explorations, South America circumnavigations and exoticAustralia/New Zealand and Asia voyages; four annual Grand Voyages; and popularsailings to the Caribbean, Alaska, Mexico, Canada/New England, Bermuda, Europeand the Panama Canal. The line currently has a new 2,650-guest ship, msKoningsdam, delivered in April 2016, as well as a second Pinnacle Classship, ms Nieuw Statendam, due fordelivery in November 2018.

The company recently announced$300 million in brand enhancements to secure its position as the leader inpremium cruising. Fleetwide, the ships feature innovative initiatives and adiverse range of enriching experiences focused on destination immersion andpersonalized travel. Guests can expand their knowledge on board at the CulinaryArts Center, presented by Food & Wine magazine; Explorations Café,powered by The New York Times; and Digital Workshop powered by Windows.Outstanding entertainment fills each evening at venues including Lincoln CenterStage, Billboard Onboard and B.B. King's Blues Club. The dining experience canbe savored at a variety of restaurants with menus that feature selections fromHolland America Line's esteemed Culinary Council that comprises world-famouschefs who design dishes exclusively for our guests.