SEATTLE, January 3, 2018- The 30^thAnniversary of Seabourn starts with the turn of the calendar to2018. But the anniversary celebration will continue throughout the year as theworld's finest ultra-luxury cruise line rolls out unique events and amenitiescreated just for the occasion for guests, Seabourn team members and travelprofessional partners to enjoy around the world.

"Our 30^th Anniversary is a wonderful occasion tocelebrate the reputation we've earned as the world's finest ultra-luxury cruiseline by providing guests with opportunities to experience the most intriguingdestinations around the globe on the most desirable ships at sea," saidRichard Meadows, president of Seabourn. "As we continue to grow, thoseopportunities will grow as well. For now, though, we invite guests to sit backand soak up the ultra-luxury innovations we've pioneered and special toucheswe've created in celebration of our third decade at sea."

Here are some highlights to look forward to during Seabourn's 30^thAnniversary year:

A New Vessel: Seabourn Ovation

Seabourn will expand its highly acclaimed fleet from four ships tofive with the addition of Seabourn Ovation, launching in spring 2018.Like all Odyssey-class ships, which revolutionized ultra-luxury cruising upontheir introduction in 2009, Seabourn Ovation will maintain the line'shigh ratio of space per guest, enabling highly personalized service by adedicated, thoughtful crew.

The addition of Seabourn Ovation will further reinforceSeabourn's position as the youngest and most modern ultra-luxury fleet in theindustry. Designed by hospitality design icon Adam D. Tihany, the shipwill feature modern design elements and innovations in keeping with the line'sreputation for understated elegance, and it will be configured with oneadditional deck, expanded public areas, and unique offerings such as Seabourn'snew signature dining experience The Grill by Thomas Keller, and the newmindful living program Spa & Wellness with Dr. Andrew Weil.

Following the ship's delivery, Seabourn Ovation will embarkon an 11-day inaugural voyage departing May 5, 2018, from Venice, Italy, to Barcelona,Spain. The ship will go on to spend the majority of her maiden season cruisingthe waters of Northern Europe, offering a series of seven-day Baltic andScandinavian cruises between Copenhagen and Stockholm, which will include theline's signature three-day stay in St. Petersburg, Russia. Seabourn Ovationwill also sail on longer 14-day voyages, visiting the majestic Norwegian fjordsand British Isles.

Here's to 30 More Years!

Whatever the vessel, guests can anticipate a variety of vibrantofferings over the 30^th Anniversary year ahead. Start with a toastto three decades of cruising excellence with an exclusive Passion Pearlscocktail created by world-renowned mixologist Brian van Flandern, whohas transformed the line's craft cocktail program over the past two years. Inkeeping with the tradition of pearls to mark a 30^th year, thecocktail combines ingredients inspired by one of Hollywood's most iconicluminaries, Audrey Hepburn, mixing passion fruit puree, Champagne, HennesseyVSOP Cognac and more. Notes Van Flandern: "Like Seabourn, Audrey's careerspanned the globe and continues to inspire the next generation of worldtravelers who enjoy the simple pleasures of a luxury lifestyle in the companyof likeminded people of good taste."

The celebration began in earnest on New Year's Eve across theSeabourn fleet. Additional 30^th Anniversary-inspired enticementsawait guests throughout 2018 on their Seabourn cruise, where special toucheswill be seen in suites and at special events and dinners. While guests alwaysenjoy a wide variety of complimentary fine wines and spirits onboard, a special30^th Anniversary Wine Package, featuring a selection of top qualitywine and champagne, will also be available for purchase during the celebration.Additionally, The Shops will feature a special collection of pearls this springalong with commemorative 30^th anniversary merchandise. Guests willeven be challenged on their knowledge of Seabourn during onboard trivia matches.

A History of Innovation at Sea

Seabourn was born in 1987 out of a belief that travelers wouldappreciate a cruise experience intensely focused on providing personalized,anticipatory service; a relaxed, club-like atmosphere; and a place thatencourages easy, carefree sociability. The line noted that its success dependedon travelers recognizing and valuing those attributes and returning toexperience them again and again.

Among the line's early innovations: The creation of an onboardexperience that felt like something experienced on a private yacht, wherevirtually everything required for a guest's onboard enjoyment was included inthe fare, including all-suite accommodation, dining and complimentary drinks.The idea was to create a relaxed social atmosphere like the one people enjoyedat private clubs. From the earliest days, service was intended to be the finestyet tipping was neither required nor expected by onboard staff.

By 2009, Seabourn responded to evolving guest expectations byrevolutionizing the luxury cruise segment with the introduction of 32,000 ton,458-guest Seabourn Odyssey. Larger than Seabourn's original ships, theOdyssey-class vessels further enhanced a spacious, welcoming environment guestsdesired. The added space allowed the one of the largest spa facilities in thecategory, a variety of alternative dining and entertainment venues, plenty ofopen deck space, and more.

Launched to unanimous acclaim in 2009, Seabourn Odyssey wasdeclared "a game-changer" by the media. Two additional sister ships, SeabournSojourn and Seabourn Quest, followed in 2010 and 2011, whileSeabourn sold its original ships to enable a more consistent fleet profile. Thefourth new vessel, Seabourn Encore, was launched in December 2016. Thefleet will expand again with Seabourn Ovation in spring 2018,reinforcing the brand's position as the newest ultra-luxury fleet in theindustry.

Seabourn continues to raise the bar. The ships travel to many ofthe world's most desirable destinations, including marquee cities, more than170 UNESCO World Heritage Sites, and lesser known portsand hideaways. Ventures by Seabourn invites guests to participatein active optional, for-charge excursions in kayaks and Zodiacs on selectvoyages. Partnerships with select companies and individuals whose dedication tosuperior quality, exceptional service and consistent customer satisfactionmirrors Seabourn's has resulted in programs such as 'An Evening with Tim Rice', a new evening entertainmentexperience created exclusively for the line in association with Belinda KingCreative Productions; Spa and Wellness with Dr. Andrew Weil, offering a holisticspa and wellness experience that integrates physical, social, environmental andspiritual well-being; and The Grill by Thomas Keller, reminiscent of the classicAmerican restaurant from the 50's and 60's.

Seabourn continues to innovate its offerings to the luxurytraveler with the launch of several new programs and initiatives in 2018,including two Wellness Cruises with Dr. Andrew Weil, and a selection ofland-based immersive Seabourn Journeys that will elevate the cruise experiencein remarkable destinations around the world.

For more details about the award-winning Seabourn fleet, or toexplore the worldwide selection of Seabourn cruising options, contact aprofessional travel advisor, call Seabourn at 1-800-929-9391 or visit www.seabourn.com.