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Holland America Line Kicks Off Seattle’s Alaska Cruise Season Friday, April 29, with Arrival of ms Nieuw Amsterdam

Hometown cruise line contributes morethan $547 million to statewide economy

Seattle, Wash., April 29, 2016— Holland America Line's ms Nieuw Amsterdam arrived at the Port ofSeattle today, Friday, April 29, 2016, marking the start of the city's summerAlaska homeport cruise season. The line increased its Seattle calls this yearto 55, and three Holland America Line ships will sail roundtrip Seattle routesin 2016: ms Westerdam arrives Saturday, May 7; ms Amsterdam arrivesSunday, May 22; and ms Maasdam arrives Monday, May 23, to begin theirAlaska sailings from Seattle. New to Alaska cruising, Nieuw Amsterdam'sarrival at Seattle is the start of a one-day cruise to Vancouver,British Columbia, to reposition to its summer homeport.

Inaddition to the 48 roundtrip Seattle cruises to Alaska this season, threecruises to Australia/New Zealand or Hawaii/South Pacific will begin or end atSeattle, including Amsterdam's 53-day Tales of the South Pacific voyageand Maasdam's 23-day South Pacific Crossing. All of the options combinedmake a total of 55 calls by five ships — ms Zaandam makes one Seattlecall — that will welcome more than 86,000 guests to Seattle.

"AsSeattle's hometown cruise line it's fitting that one of our ships is kickingoff the city's Alaska season, a time we eagerly anticipate each year," saidOrlando Ashford, Holland America Line's president. "Holland America Line isheadquartered in Seattle, and we take great pride in being a significantcontributor to the local economy and in actively giving back to our community."

Inthe coming year, Holland America Line expects to contribute $389 million to theSeattle economy and $547 million across Washington State. The cruise lineemploys 1,170 people at its Elliott Avenue headquarters in Seattle.

Provisioningcosts each time a ship calls at Seattle average about $300,000 per visit.Holland America Line works with more than 600 Washington vendors, from food andbeverage suppliers to piano tuners, office supply stores and marine suppliers,among many more. Forexample, Westerdam requires over 23,000 eggs and 1,375 gallons of milkeach week — all of which come from local farmers. In addition, local growerssupply 147,550 pounds of fresh produce a week.

Alsocontributing to Holland America Line's economic impact is spending bypassengers and crew in local shops, restaurants, bars, hotels, museums,attractions and taxis. Other expenditures include ship maintenance and portfees, charges and taxes.

Holland America Line ships have been sailing from the Port ofSeattle since the 1970s. In May 2002, Holland America Line began using Seattleas a home port for Alaska cruises.

HollandAmerica Line Committed to Giving Back

HollandAmerica Line has an extensive corporate social responsibility programbenefiting the local community and Washington state.In the Seattle area, the line supports dozensof organizations such as Auction of Washington Wines, Northwest Harvest, PikePlace Market Foundation, Seattle Aquarium, Seattle Children's Hospital, SeattleChildren's Theatre,Seattle Men's & Women's Chorus, Seattle TheatreGroup and the University of Washington. Many ofthe company's executives currently serve on boards of directors of localnon-profit organizations. Holland America Line is also a proud sponsor of theSeattle Mariners.

SeattleAwards & Accolades
In 2016, the company acceptedits sixth consecutive Green Gateway Award from the Port of Seattle. The Port ofSeattle also presented Holland America with the Technology Innovator Award forinvesting in its Seattle-based fleet that has resulted in year-over-yearreductions in fuel use and resultant greenhouse gases.

For more information about Holland America Line,consult a travel professional, call 1-877-SAIL HAL (877-724-5425) or visit hollandamerica.com.

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Find Holland America Line on Twitter, Facebook and the HollandAmerica Blog. Access all social media outlets viathe Online Communities quick link on thehome page at hollandamerica.com.

About Holland America Line [a division ofCarnival Corporation and plc (NYSE: CCLand CUK)]

Holland America Line's fleetof 14 ships offers more than 500 cruises to more than 400 ports in 98countries, territories or dependencies around the world. From shorter getawaysto 115-day itineraries, the company's cruises visit all seven continents withhighlights including Antarctica explorations, South America circumnavigationsand exotic Australia/New Zealand and Asia voyages; four annual Grand Voyages;and popular sailings to the Caribbean, Alaska, Mexico, Canada/New England,Bermuda, Europe and the Panama Canal. The line currently has a new 2,650-guestship, ms Koningsdam, delivered in April 2016, as well as a secondPinnacle Class ship due for delivery in November 2018.

The company recently announced$300 million in brand enhancements to secure its position as the leader inpremium cruising. Fleetwide, the ships feature innovative initiatives and adiverse range of enriching experiences focused on destination immersion andpersonalized travel. Guests can expand their knowledge on board at the CulinaryArts Center, presented by Food & Wine magazine; Explorations Café,powered by The New York Times; and Digital Workshop powered by Windows.Outstanding entertainment fills each evening at venues including Lincoln CenterStage, Billboard Onboard and B.B. King's Blues Club. The dining experience canbe savored at a variety of restaurants with menus that feature selections fromHolland America Line's esteemed Culinary Council that comprises world-famouschefs who design dishes exclusively for our guests.

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