|Princess Cruises Unveils Newly Reimagined Youth & Teen Centers|
Multi-Million Dollar Investment in Partnership with Discovery Consumer Products Delivers
CLARITA, Calif. (January 10, 2016) – Princess Cruises, in partnership with
Discovery Consumer Products, the licensing arm of Discovery Communications™,
announced plans to expand its Discovery at Sea partnership with reimagined
youth centers, including new experiences and center designs to help young
Princess explorers learn, play and create fun memorable memories while on a
cruise vacation. This multi-million investment is currently rolling out
fleet-wide through 2018, with program implementation taking place in early 2017
and new center designs planned for installation during scheduled ship
"As part of
our Come Back New promise, we are recommitting
to our youngest cruisers and their families," said Jan Swartz, Princess Cruises
president. "Through the Discovery brands, we have enriching new content to add
to our already popular youth offerings and we're excited to incorporate
interactive and age-specific design elements to share with our younger cruisers
to give them the ultimate onboard experience."
Catering to specific age groups, there are three center themes where kids and teens can make new friends and participate in activities specially designed to help them discover, play, create and huddle, including:
Camp Discovery for
cruisers ages 3-12, includes:
The Beach House, for ages 13-17 (formerly Remix) offers a contemporary surf-themed lounge, featuring a cool place for teens to hang out and socialize.
New youth and teen center programming includes MythBusters science activities with three hands-on challenges, featuring show star, Tory Belleci. In addition, new Camp Discovery destination-themed programs focusing on the Caribbean, Alaska and Europe will immerse young cruisers into the culture, nature and customs of these regions.
"The new youth and teen centers aboard Princess Cruises is a true collaboration between Princess Cruises and Discovery Consumer Products," said Robert Marick, senior vice president, North America Licensing and Global Location Based Entertainment, Discovery Communications. "This was a great opportunity to expand our Discovery at Sea partnership to refresh the youth program by incorporating popular shows and immersive activities and designs from the popular Discovery brands."
A framework of current and brand new children's programming (ages 3-12) are bundled under Camp Discovery categories. Core experiences include:
Play – indoor and outdoor gaming, sports and physical activities:
Discover – places, animals and hands-on experiments:
Huddle – fun interactions with peers:
Create – arts, crafts, science exploration:
For The Beach House teen activities include:
fun for the whole family can be enjoyed through a family fair in the Piazza
featuring carnival-like booths and activities, family trivia, Stargazing with Discovery at Sea, family game night
and new soon-to-be announced family-themed programs.
In partnership with Discovery Consumer
Products, Princess Cruises introduced Discovery at Sea in 2015 offering
memorable vacation experiences for the whole family to enjoy based on
Discovery's breadth of brands and programming, like Shark Week and MythBusters.
Interactive experiences are designed to bring to life the nature, wildlife and
history of the regions guests are sailing. Guests can let their imaginations
set sail with a variety of activities including stargazing, exclusive Discovery
and Animal Planet shore excursions and various onboard activities.
Grand Princess, sailing year round
from San Francisco, is the first ship to offer young cruisers and teens, ages
3-17, this new wonder-filled center to discover new interests, make new friends
and create lifelong memories. The next ships to receive newly renovated youth
centers include Caribbean Princess (March) and Regal Princess (April), Sea
Princess (October) and Island Princess (November). Find the full rollout
schedule at princess.com/family.
Additional information about Priness Cruises is available through a professional travel agent, by calling
1-800-PRINCESS, or by visiting the company's website at princess.com.
# # #
About Princess Cruises:
One of the best-known names in cruising, Princess Cruises is a global cruise line and tour company operating a fleet of 18 modern cruise ships renowned for their innovative design and wide array of choices in dining, entertainment and amenities, all provided with the experience of exceptional customer service. A recognized leader in worldwide cruising, Princess carries 1.7 million guests each year to more than 360 destinations around the globe on more than 150 itineraries ranging in length from three to 114 days. The company is part of Carnival Corporation & plc (NYSE/LSE: CCL; NYSE:CUK).
Additional media information is available at princess.com/news
For further information, contact:
Negin Kamali, email@example.com, 661-753-1539
Brea Burkholz, firstname.lastname@example.org, 661-753-1542