AIDA presented three
everyday heroines with a check of 10,000 euros each during three AIDAprima cruises
between March 10 to 31, 2018. Bettina Landgrafe, Anja Gehlken and Sylke Hoß were
recognized for their voluntary work and courage by Europe's biggest women's
magazine at a gala held on AIDAprima last year.
During their cruises,
the winners gave the AIDA audience deep and emotional insights into their
activities and current projects during the daily talk show in the AIDA Theatrium.
Bettina Landgrafe has
been supporting children in need in Africa through her organization Madamfo
Ghana for 15 years. "AIDA enables people to discover the world, and I am so
pleased to have the opportunity to introduce them to my world and to our cause,
which is to make the world a slightly better place," said the 41-year old nurse
from Hagen. The donation from AIDA will primarily go towards the "Maternity Program"
to combat maternal mortality and diseases in newborns.
Anja Gehlken from East
Westphalia was also one of the talk show guests. Her "SCHAKI e.V." initiative
supports families whose children suffered a stroke at a young age. The organization's
work is centered mainly around "time-out activities." "A large part of AIDA's
donation will therefore go towards our family weekend in June 2018. Thanks to
the generous support, we will be able to invite twice as many families this
year," enthuses the 46-year old.
The third guest on the
Theatrium stage was 37-year old Sylke Hoß from Hamburg, who is aiming to make everyday
life easier for people with dementia. "Small things can go a long way here,"
explains the Hamburg local. "For instance, we will use AIDA's donation to
expand experience-oriented care. That requires resources as well as specialist
Aside from the three winners
mentioned above, AIDA Cruises also recognized three further everyday heroines
for their unique dedication and commitment to social causes. Each of the six
women can look forward to a donation of 10,000 euros for their project, and a
cruise with AIDAprima.
Rostock, April 9, 2018