AIDA Cruises is partnering with the popular coffee specialist and
is now serving this unique premium coffee on a German cruise ship for the first
AIDA Cruises, the Number One in the German cruise market, has
brought premium coffee brand Starbucks on board - thus once again expanding its
catering range. With its broad product palette the long-standing American
company is the world's leading brand for specialty coffees.
As of January 10, 2016, guests will be able to enjoy a vast array
of Starbucks products for the very first time on board a German cruise ship. As
part of the "We proudly serve Starbucks" partnership, the extensive range
carried by the Pier 3 Market on board AIDAprima will be extended to take in
this popular coffee and other Starbucks specialties. This
offer is to be gradually introduced to other ships of the AIDA fleet over the
"Thanks to this partnership we have added a further highlight to
our gastronomic world and, with Starbucks, we are presenting our guests with
another premium brand on board our fleet," says Steffi Heinicke, Vice President
Guest Service, AIDA Cruises.
Guests will be able to choose from up to 26 different specialty
coffees and teas. From the simple and classic "Americano" to a "sugar-free
hazelnut-flavored latte" the Starbucks program has the right product for every
coffee lover. Depending on the product, guests can also choose from three
different sizes: Espresso, Tall or Grande.
Just as AIDA Cruises has developed the cruise into one of
Germany's most popular types of vacation, Starbucks reinvented the modern
coffee shop, transforming a hot drink into an emotional flavor experience.
Today coffee lovers make a beeline for Starbucks outlets all over the world –
and now they can do so on board AIDAprima as well.
Further information about AIDA vacation world offers is available
from travel agencies, at www.aida.de or by calling the AIDA Customer Center at +49 (0) 381 / 20
27 07 07.
Rostock, January 10, 2017
Information about AIDA Cruises:
AIDA Cruises is one of the fastest growing and most successful
tourism businesses in Germany. The company employs about 8,000 people from 40
different countries at their corporate offices and on board AIDA ships. AIDA
Cruises operates and markets one of the world's most state-of-the-art fleets,
currently comprising 11 cruise ships. In summer 2017 AIDA Cruises will welcome
its twelfth cruise ship – AIDAperla – to the fleet with the smiling lips, and
will be offering cruises from Palma de Mallorca and Barcelona.
Two more new ships will be commissioned in 2019 and 2021. AIDA is
the world's first cruise operator to apply the "Green Cruising" concept,
powering its new generation of ships entirely with LNG (liquefied natural gas)
from 2019. www.aida.de
Information about Starbucks:
The company's history begins in 1971. At the time Starbucks was a
small coffee roaster, trading in coffee, tea and spices. The Starbucks name was
borrowed from that of the First Mate in Herman Melville's novel, Moby Dick. The
logo is also inspired by the ocean, showing a twin-tailed siren from Greek
mythology. In the beginning there was only a single store at Pike Place Market
in Seattle. Today Starbucks welcomes several million guests to more than 17,000
outlets in over 50 countries.